It’s been a challenging year for many of you and I salute you all for keeping up your internet presence. I wanted to encourage you that investing in your google/online presence is very important as that’s where we are heading in 2023. Customers are googling now more than ever. How do you want to come…

The world wide web has been heavily influenced by the use of mobile phone technology. There have been many factors that contribute to this, with user experience and faster internet speeds being the main ones. Google’s search algorithm is constantly adapting to the latest trends and has prioritised this in it’s latest list of ranking…

Have you heard about keywords when marketing your website or products online? These are the terms that your customers are typing into search engines to find your services or products. Will your competitors pick up the sales lead or will you be the place Google diverts searchers towards? This all depends on how many times…

Learn all about landing pages and how they work. Your website marketing strategy is important concept to get your head around so you can grow your business online. Web traffic won’t just happen as soon as you go live. Web traffic needs some direction. We have all seen Facebook ads for landing pages. What is…

Short videos work! The stats don’t lie… The last few posts I have focused on ways to get your website seen by more eyes. Recently I met with a very talented local video freelancer (based in Nelson) Tracy Allan does great work. She has 20 years experience working with entrepreneurs, small to medium sized businesses…

It is a huge task building a website with your business plans in mind. It’s a machine designed to tell a story. We know that to be searchable in Google you need clever content to be accessible and synched with the best search engines on the web. To get found is one thing, to get…

This week we launched a new website for Jo at Mind Body Therapy. We have used a free app called Fresha to manage her bookings. Jo chooses what hours she wants to be available and the clients book in the time slots that work for them. We use Stripe for online payments when customers order…

This month I was given the challenge of refreshing two Wix websites (visual polish up) and I enjoyed the process. Wix is a platform I usually steer clear of because it won’t perform as well as WordPress in google search engines and due to the dense code required to drag and drop – they tend…

We’ve heard the term “Going Viral”. What does this actually mean? and how can we utilise our website to make the most out of this event? Here’s an easy way to understand it. Going Viral is “Scratching the Itch” If you have some info or content that “scratches an itch” or answers a common problem,…